It just goes to show that as long as we live in a system that uses money, immoral behaviour will be rewarded, while moral behaviour is punished. That's just the reality of it. If two companies, identical in all other respects, choose differently on a morality vs. profit issue, then the one that chooses profit will win, because they will have money to do things like this (cover-up, buy congresscritters, advertise/market more, buy out smaller companies, etc.). History bears this out countlessly, yet people have a hard time with any idea that tries to get away from it. (I'm sensing a thread split may happen any time now...)